Countdown decided this month to tell its customers that they should refer to tampons and such like as “period products”. It is changing...

The ideal of an “authentic” organisation persists because audiences respond best to expression and actions that lack artifice (that is,...

The controversy over origin of World’s fashion wear shows us the two major factors necessary for a controversy make the leap into public...

For a career that has become a profession, the political class perform surprisingly badly at the job. Here’s two lessons you can learn...

Some days, especially on LinkedIn, the sheer weight of corporate marketing about “doing good” is depressing. Heart-sleeves point-scoring...

Donald Trump has been elected US President despite months of intense, high-profile condemnation from the political and media...

A common factor in the unfolding public relations misfire of Ardent Leisure, owner of Dreamworld, is misjudged actions. Ardent executives...

The New Zealand Rugby Union did not need to enter the issue of a Wellington rugby player escaping conviction for street violence. The...

24 hours after being vilified for firing a disabled worker who stole a colleague’s drink bottle, the chief executive of Bunnings went on...

A survey by UK-based PR week found journalists think half the PR people they deal with are not good at their jobs. The main complaint of...

The Wellington Rugby Union hit trouble over its response to player Losi Filipo escaping conviction for a vicious fight in Courtenay...

It has been fascinating to study performance of the “transparent” approach to communication adopted by councils over contamination of the...

We live in in a topsy-turvy, hyper-sensitive era, where photos of staff playing the fool get a public treatment worse than dangerous...

Beware of people claiming customers respond well to companies that take stances on social issues. There’s a US study by Weber Shandwick...

According to research by the Economist Intelligence Unit, CEOs say reputation is their organisation’s most prized asset. But they also...