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Killing distance

The corporate response to the CEO shot dead last week in the US is likely to be more of the distance that is already generating customer anger.


The murder generated a chorus of consumers expressing empathy with the murderer. The history of UnitedHealthCare and some actions of the CEO raise eyebrows, if not ire.

Rather than recoil into a security shell, the corporate world must interrogate its own responsibility for that frustration, and it MUST chance opening up.


Along with the rise in social anger, there has been a fall in the level of customer service across the Western world, and a corresponding rise in ‘toxic customers’ angry about it.


The corporate world can be the one place in a citizen’s life where they are special – where they have a sense of respect, community and control. If they don’t, then we have not yet witnessed peak toxic customer.



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